Locale Magazine contacted us to take some pictures for an upcoming issue featuring the staff at Austin Roofing and Construction. Here are just a few of our favorites!
I often get asked what to wear for headshots (and family portraits but we’ll save that for our next blog!) so are some of my recommendations.
BRING THREE OUTFITS:
• A DRESSY OPTION
• A SMART CASUAL OPTION
• A CASUAL OPTION
You may be tempted to choose something that is trendy, and that is fine if you plan on updating your headshot every year or so, but trendy stuff will look dated in a couple of years. If you would like to use the same photo for the next 5 years, go with something a little more classic.
▪ Tell me your expectations and intentions. Let me know what kind of look you want and how/where the photo will be used (so I can be sure it's appropriate)
▪ Drink lots of water a few days before and be well rested (so your eyes will not have dark cirlces)
▪ Your skin might not look it's best after drug/alcohol use. Try to abstain from these before your shoot
What to Wear - Everyone
• Wear clothes that are comfortable and that make you look great
• Make sure your jacket and shirt fit you well. A poor fitting jacket or shirt will be obvious in the photos (especially around the neck)
• Don't overdress
• Turtlenecks are almost always a bad idea (they crowd the face)
• Clothes should be neatly pressed and should look new or like new
• Avoid busy patterns and large lines/stripes
• Jewel tones (blue, green, wine and purple) flatter almost everyone! Blue/green/turquoise shirts/blouses or accents can help emphasize blue/green/hazel eyes
What to Wear - Men
• The standard business look is a suit jacket, dress shirt and tie
• A casual business look is often a jacket and open dress shirt, shirt and tie (no jacket), or dress shirt on it's own
• Polo shirts are a good look for some businesses. Be sure the shirt is in good condition and fits well
• For a no-jacket casual look, bring colored shirts - ideally darker than your skin tone
• A white dress shirt by itself is a bad idea - unless you plan to wear it underneath something (jacket or sweater) or with a nice colored tie
• Bring a few different jackets, shirt colors and ties so we have choices for the photo
What to Wear - Women
• Avoid big prints and busy patterns
• Different necklines will change the apparent shape of your face. Bring a variety different shirts/blouses to see what works best
• For a no-jacket casual look, bring various colored blouses - ideally darker than your skin tone
• Be stylish and fashionable, but remember the picture is about your face and not your clothes or jewelry
• Sleeveless tops/dresses can draw attention to your shoulders/arms-- longer sleeves are usually more flattering unless you are well toned.
• Keep jewelry extremely simple - smaller is better
• Avoid jewelry that would distract from your face or that looks dated
• The picture is about your face, not your jewelry
• Consider if facial piercings or multiple ear piercings are appropriate for where your photo will be displayed
What to Bring
• Sample headshots to help communicate the look you want (you can email or text me beforehand)
• Favorite Music (iPod/MP3 player, phone, thumb-drive or I'll just put it on a Pandora station)
• Various changes of clothing (see above)
• Lip balm
• Hair brush/comb
• Makeup and hair products you prefer
Hair and Makeup Tips
• Make-up should be clean and natural. If you can afford a professional, it's always a great idea. We know some great ones if you need a recommendation
• Wear a heavy layer of translucent powder - your face will appear flawless in photos. Shine disappears, pores seem smaller, skin looks even, and blush is smoother
• Line lips before applying matte lipstick, then reline. Don't overdo it. Dip a q-tip in powder and run along lip line to prevent color from bleeding
• Avoid shimmers or products with lots of sparkle or shine
• Avoid frosts or overly-bright colors
• Don't get a new hair cut just before the shoot (you may want to let it grow-in a bit or get used to styling a new cut)
• Do not try/use any new product on your hair, face or body the day before or few days before your shoot. In case you have a bad reaction to the product
If you have questions or need help, send me and email, text or call and I will be happy to assist you with your wardrobe choices!
WeViva provides affordable and accessible fitness and nutrition programs to people in low-income communities throughout Austin. We were honored to capture images of their 2nd Annual Envision Luncheon held at the Texas Federation of Women's Club.
One of our clients is starting a new remodeling and painting company. He had no idea what he wanted for a logo, just something "cool and simple but that would really stand out on our t-shirt and business cards. I want red and black. And I want it to be bold." That's branding! And it's exactly what every business owner should be thinking about.
Understanding the power of your brand is critical. Having a strong brand is obviously advantageous. You want people to think of your brand when they think of your market.
When creating a brand identity (and we can help!), you'll want to establish these defined guidelines that cover all of the following elements in your field:
• Brand colors
• Mascots and spokespeople
• The "voice" used in your branded materials
Branding is everywhere in our daily lives. It makes your product or company immediately identifiable and hopefully memorable. Subconsciously we make decisions all day long based on the brands we instantly recognize.
Organized Kaos Media takes pride in each step of the branding process. Let's create your perfect logo which will set the stage for your company's branding. We can move on to your printed products, website design and digital and video marketing. We'll take the guesswork out of the branding chaos.